Need: Guppy's Chocolate, a York based artisan chocolate company, produced a new range and needed show off each flavour, encouraging people to buy.
What we did: We produced a range of 9 packs with eye-catching colours that reflected the ingredients of each. There was also a window to show off what was on each bar.
Outcome: The new product packaging out-sold all previous ranges and helped Guppy's break into a competitive market, even though they were priced higher.
Client: Guppy's Chocolate